Proven growth across brands, industries, and markets.

From fully booked restaurants to structured enquiry systems for service brands, our work delivers measurable results through clear positioning, strong content assets, and conversion-driven systems.

41case studies

6document sections

Growth Systems4 Social Media Marketing9 Creator-Led Campaigns11 Advertising & Photography3 Website, SEO & Conversion System8 Launch Activations7

Growth Systems

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Dragon Global | Australia Luxury Chauffeur Marketing: RedNote, Instagram, TikTok, LinkedIn & Google SEO

Dragon Global

Dragon Global | Australia Luxury Chauffeur Marketing: RedNote, Instagram, TikTok, LinkedIn & Google SEO

We built an Australia luxury chauffeur marketing system for searches such as Brisbane airport transfer, Gold Coast chauffeur service, corporate car hire and private driver. RedNote, Instagram, TikTok and LinkedIn created demand, while Google SEO captured high-intent bookings. This case highlights Shiny Marketing as an Australia luxury service marketing agency, Chinese digital marketing agency and multicultural marketing agency delivering Redbook marketing, RedNote marketing, Xiaohongshu content, Instagram marketing, TikTok marketing, LinkedIn marketing and Google SEO services.

What we did

Built a conversion-focused website supported by SEO and keyword strategy to establish long-term organic visibility
Structured a phased creator ecosystem, scaling from initial validation to broader market amplification
Introduced tiered influencer layers to balance reach, credibility, and conversion impact
Developed interview-style and narrative content to strengthen brand trust and service understanding
Activated a multi-platform growth system across Redbook, Instagram, Facebook, TikTok and LinkedIn
Designed integrated campaign flows linking content discovery, search behaviour, and enquiry actions

Result

600,000+ cumulative exposure across platforms
Rapid scale from early-stage validation to strong market visibility
Established a sustainable inbound enquiry system
Built a strong trust foundation for a new premium mobility brand

INDIBA Australia | Medical Aesthetics Marketing, RedNote Creators, Clinic Partnerships & Google SEO

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Indiba Australia

INDIBA Australia | Medical Aesthetics Marketing, RedNote Creators, Clinic Partnerships & Google SEO

We positioned INDIBA for Australian medical aesthetics searches through Redbook/RedNote/Xiaohongshu medical beauty creators, Instagram and TikTok education, LinkedIn B2B content, clinic partnerships and Google SEO. Influencer promotion remained RedNote-only and focused on Asian beauty consumers seeking non-invasive treatments. This case highlights Shiny Marketing as an Australia medical aesthetics marketing agency and Chinese marketing agency providing Redbook influencer marketing, RedNote creator campaigns, Xiaohongshu beauty bloggers, clinic marketing, B2B LinkedIn marketing and Google SEO services.

What we did

We built INDIBA’s Australia growth engine through positioning, creator-led trust content, and clinic collaboration activation — turning brand visibility into measurable business outcomes.
Premium positioning localisation (medical-grade, non-invasive rejuvenation)
RedNote influencer & UGC system: long-term RedNote creator collaborations + real experience content
Trust assets: interview-style endorsement content + clinic education content
Clinic collaboration campaigns: in-store experience + online distribution
Always-on content system designed for compounding visibility and demand

Result

Annual revenue grew to AUD 6M+ after our marketing system was implemented
Strong and sustained brand demand across Australia
Expanded B2B partnerships and clinic network growth

Social Media Marketing

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Dragon Global | Australia Chauffeur Social Media Management: RedNote, Instagram, TikTok & LinkedIn

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Dragon Global

Dragon Global | Australia Chauffeur Social Media Management: RedNote, Instagram, TikTok & LinkedIn

This project focused specifically on ongoing social media management for Dragon Global across Redbook/RedNote/Xiaohongshu, Instagram, TikTok and LinkedIn. We managed platform-specific content planning, short-form video, posting cadence, visual consistency and audience engagement for Brisbane airport transfers, Gold Coast private drivers, corporate chauffeur services and event transport. This case highlights Shiny Marketing as an Australia chauffeur social media agency providing RedNote account management, Instagram management, TikTok content creation and LinkedIn content marketing.

What we did

Built a monthly social media content calendar around airport transfers, corporate travel, events and private journeys
Turned vehicle footage, driver service details and real passenger journeys into reels, short videos, carousels and informative posts
Assigned clear platform roles: Redbook/RedNote/Xiaohongshu for Chinese travel discovery, Instagram for premium brand visuals, TikTok for short-form reach and LinkedIn for corporate credibility
Adapted captions, hooks, video cuts and service messages to each platform instead of reposting identical content
Maintained a consistent posting cadence, tone of voice and visual direction to strengthen account recognition
Reviewed content engagement and audience response to refine monthly topics, formats and publishing priorities

Result

Social visibility scaled by 2–3x across growth phases
Engagement rate improved by 30%+
Consistent uplift in high-intent enquiries driven by content

Cream House Kids Cafe | Sydney Kids Cafe Marketing, Parent Creators & Family Bookings

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Cream House Kids Cafe

Cream House Kids Cafe | Sydney Kids Cafe Marketing, Parent Creators & Family Bookings

We targeted Sydney parents searching for kids cafes, indoor play cafes, birthday venues and family weekend activities. Australian parent bloggers and family lifestyle creators showed real visits, helping social content convert into local searches and bookings. This case highlights Shiny Marketing as a Sydney family business marketing agency and kids cafe social media agency using Australian parent influencers, Western Instagram family bloggers, local content marketing and booking conversion.

What we did

Structured content around key parental decision drivers, prioritising safety, suitability, and child experience over promotional messaging
Translated space design and in-store experience into scenario-based storytelling to reduce uncertainty for parents
Leveraged real family visits and parent creators to establish emotional trust and relatability
Positioned content to align with weekend planning behaviour, turning discovery into immediate visit intent
Connected content exposure with search and booking actions to shorten the path to conversion

Result

Steady growth in bookings and enquiries
Increased conversion among family audiences
Stronger brand trust within local parent communities

Creator-Led Campaigns

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Dragon Global

Dragon Global | Australia RedNote & Instagram Luxury Travel Influencers for Chauffeur Leads

We recruited Redbook/RedNote/Xiaohongshu Asian travel creators and Instagram luxury travel influencers for real Brisbane and Gold Coast chauffeur journeys, connecting airport transfer, corporate travel and private driver content with branded search and enquiry pathways. This case highlights Shiny Marketing as an Australia influencer marketing agency for luxury services, combining Redbook influencers, RedNote creators, Xiaohongshu travel bloggers, Asian KOLs, Instagram luxury influencers and lead-generation campaigns.

What we did

We built a phased influencer system designed to validate, scale, and reinforce trust through real usage scenarios, enabling Dragon to convert visibility into credible demand in a high-consideration service category.
Structured a phased creator rollout, starting with validation-focused collaborations and expanding into scaled visibility
Identified creators aligned with premium lifestyle, business travel, and high-value consumption audiences
Anchored all content in real service usage to reinforce authenticity
Introduced tiered influencer layers to balance reach, credibility, and perceived service quality
Developed trust-led content formats (experience storytelling, service walkthroughs, interview-style narratives)
Integrated influencer outputs into search and conversion pathways to shorten the decision cycle

Result

Collaborated with 50+ creators within 6 months
Influencer-driven content contributed 400K+ targeted exposure
Noticeable increase in enquiry intent from high-value users

成功吸引目标客群到店消费，增强品牌在东南亚用户中的认知度

Steamed King | Sydney Asian Instagram Food Bloggers for Southeast Asian Customers

We selected Sydney Asian food bloggers and Southeast Asian Instagram creators whose audiences included Chinese, Malaysian, Singaporean and international students. Familiar soup, nourishment and real dining content drove local awareness and store visits. This case highlights Shiny Marketing as a Sydney Asian restaurant marketing agency and Instagram influencer agency using Asian food influencers, Chinese food bloggers, Malaysian and Singaporean creators, student KOLs and local foot-traffic campaigns.

What we did

Selected food creators aligned with Southeast Asian audiences, focusing on cultural relevance rather than broad reach
Positioned content around familiar flavours and comfort-style dining to resonate with target customers
Structured creator content to highlight real dining experiences and authentic reactions
Distributed content to match audience behaviour
Leveraged the combination of creator content and UGC to expand reach organically
Reinforced health and nourishment benefits within content to influence purchase decisions

Result

Generated approximately 200K+ impressions through creator content
Social engagement increased by 40–50%+
Successfully attracted new customers from Southeast Asian communities

Advertising & Photography

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GXOM Whitening Pill Advertising

GXOM

GXOM Whitening Pill Advertising

Building sun protection and whitening product awareness through a marathon champion real story.

What we did

Building sun protection and whitening product awareness through a marathon champion real story.
High completion-rate video content
Precisely targeted outdoor female audiences
Breakthrough in category-specific content

Result

High completion-rate video content
Precisely targeted outdoor female audiences
Breakthrough in category-specific content

Ouiou Throat Care Promotional Video

Ouiou

Ouiou Throat Care Promotional Video

Australian singer ambassador campaign, creating documentary-style throat care content.

What we did

Australian singer ambassador campaign, creating documentary-style throat care content.
Covered music + live performance networks
Created throat care awareness
One-stop social media execution and distribution

Result

Covered music + live performance networks
Created throat care awareness
One-stop social media execution and distribution

Website, SEO & Conversion System

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Dragon Global | Brisbane & Gold Coast Chauffeur Website, Google SEO & Airport Transfer Bookings

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Dragon Global

Dragon Global | Brisbane & Gold Coast Chauffeur Website, Google SEO & Airport Transfer Bookings

We built a chauffeur website around direct Google searches including Brisbane airport transfer, Gold Coast airport transfer, corporate chauffeur, private driver and luxury car hire. Clear service pages and booking paths turned local organic traffic into enquiries. This case highlights Shiny Marketing as an Australia website design agency, Brisbane local SEO agency and Gold Coast Google SEO agency delivering luxury service website design, SEO copywriting, organic lead generation and booking conversion.

What we did

We built a conversion-focused digital foundation for Dragon, aligning website structure, UI direction, and SEO strategy with how premium mobility services are evaluated and selected.
Designed a website structure tailored to high-value service decision-making and comparison behaviour
Developed a UI direction that reflects premium positioning through clarity, minimalism, and strong visual trust cues
Structured pages with clear visual hierarchy to highlight vehicle options, service quality, and booking flow
Built a keyword strategy around high-intent scenarios such as airport transfers, business travel, and private chauffeur services
Reduced decision friction by aligning UI and content with user expectations (clear navigation, transparent service scope, fast enquiry access)
Connected search traffic with demand generated from social and influencer channels
Ensured consistency between visual experience and premium service expectations across all touchpoints

Result

Approx. 20%+ increase in enquiry conversion rate
Growth in high-intent organic search traffic
Improved user engagement and time spent on key service pages
Established a scalable inbound acquisition channel

Hexagon Built | Northern Sydney Luxury Property Website & Local Google SEO

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Hexagon Built

Hexagon Built | Northern Sydney Luxury Property Website & Local Google SEO

We designed a premium property website for Northern Sydney searches such as luxury homes, property development and high-end residential projects, using local Google SEO and project-led proof to attract high-value buyers and enquiries. This case highlights Shiny Marketing as a Sydney property marketing agency, real estate website design agency and Northern Sydney local SEO agency providing premium web design, Google SEO, property content and enquiry generation.

What we did

Developed a fully custom UI inspired by architectural geometry, translating structural precision into a refined digital experience
Designed high-resolution visual presentation to elevate project imagery, reinforcing premium positioning and perceived value
Built a keyword strategy targeting high-intent property buyers in Northern Sydney, aligning with location-based and investment-driven searches
Structured content to communicate credibility, project quality, and developer expertise before direct contact
Optimised user flow from project discovery to enquiry, reducing friction in high-value decision-making
Ensured seamless responsiveness across devices to maintain a premium experience at all touchpoints

Result

Organic search visibility increased by approximately 25%+ in target regions
Website enquiry rate improved by 20%+
Stronger engagement from high-value buyers prior to first contact

Launch Activations

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Chapanda | Sydney Bubble Tea Opening with RedNote & Instagram Asian Influencers

茶百道

Chapanda | Sydney Bubble Tea Opening with RedNote & Instagram Asian Influencers

We launched Chapanda with Sydney Redbook/RedNote/Xiaohongshu Asian food creators and Instagram bubble tea influencers. Platform-specific opening content, large-scale UGC and real-time distribution created local bubble tea searches, queues and immediate store traffic. This case highlights Shiny Marketing as a Sydney grand opening marketing agency and bubble tea launch agency delivering Redbook influencers, RedNote creators, Xiaohongshu bloggers, Instagram Asian influencers, launch activation, opening event marketing and large-scale UGC campaigns.

What we did

Launch campaign planning & on-ground activation
Creator + UGC mobilisation at scale (influencer check-ins and user posting)
Content coordination for platform-native distribution
Real-time amplification of opening-week momentum

Result

1,000,000+ total exposure during launch period
300+ influencer and UGC check-ins
Customers queued for 3 days, with wait times exceeding 5 hours
Strong local awareness and opening-week foot traffic explosion

Keydom | Sydney Gaming Retail Launch with RedNote & Instagram Creators and UGC

Keydom

Keydom | Sydney Gaming Retail Launch with RedNote & Instagram Creators and UGC

We launched Keydom with Sydney Redbook/RedNote/Xiaohongshu gaming creators and Instagram gaming and lifestyle influencers. Interactive in-store content and UGC targeted young gamers, anime and pop-culture audiences and converted launch buzz into searches, queues and visits. This case highlights Shiny Marketing as a Sydney retail launch marketing agency and gaming marketing agency delivering Redbook gaming influencers, RedNote creators, Xiaohongshu bloggers, Instagram gaming influencers, opening activation and UGC campaigns.

What we did

Designed a participation-driven launch strategy that encourages users to engage, experience, and share in real time
Activated a mix of mid-tier and micro creators aligned with youth culture and gaming lifestyle
Structured content to capture interactive moments, turning visitors into content creators
Coordinated platform-native distribution to maximise visibility across Redbook
Leveraged user participation and in-store atmosphere to trigger large-scale UGC generation
Amplified momentum through real-time content circulation and secondary exposure

Result

Over 1.2 million+ total impressions during the launch period
20+ KOLs and large-scale UGC participation
Continuous in-store queue lasting 3 days
Strong local buzz among young audiences, driving high foot traffic